Jayu Rewards is a simple loyalty program that provides a point-based reward platform on mobile devices. Customers seamlessly engage with a business’s reward program through Bluetooth beacons when they visit the business, increasing the participation rate. Small businesses face significant problems when engaging customers of the current generation. Digital tools and services are expensive, time-intensive, and complicated. In addition, customers are generally not enticed by a business’s incentives, regardless of the digital tool.
The Jayu Rewards team wanted to build a next generation reward system which replaces traditional cards and QR codes. They wanted a solution where the user doesn’t have to spend time thinking about a rewards program to use it. The rewards system needed to be automated and simple to use. We at 4Wardtech designed the solution based on emerging Bluetooth Low Energy 4.0 technology.